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Cohen IP Law > Practice Areas  > Trademarks > TRADEMARK OFFICE ACTIONS

An office action is typically a form of rejection issued by the examiner at the United States Patent and Trademark Office.  If the examiner has reviewed your application and feels that the application should be rejected or corrected, he will issue the office action.  There are several different types of office actions range from formality rejections, such as correcting the description of the goods and services, to more substantive office actions such as likelihood of confusion or a descriptiveness rejection.  Our office prepares responses to overcome the rejection of the office action.

Here are some of the substantive trademark office action rejections that we commonly respond to:

  • Likelihood of confusion
  • Immoral or scandalous matter
  • Merely descriptive
  • Deceptively misdescriptive
  • Genericness
  • Primarily geographically descriptive
  • Primarily merely a surname